CONTENT CREATOR - IKATE AT MSHEL HOMES LTD | CONTENT CREATOR JOBS IN LAGOS

About Company:

Mshel Homes Limited is an independent Real Estate Company located in Abuja, Nigeria. Simply put; we partner with You to get your dream home. Make all the right moves with us. With us, you'll experience.

Job Description:

Mshel Homes Limited is seeking a creative and results-driven Content Creator to join our marketing team. In this role, you will be the primary voice and visual storyteller for our brand, developing high-impact content that enhances visibility and drives sales across our real estate portfolio. You will be responsible for the end-to-end creation of digital and print materials, from SEO-optimized blogs to viral-ready reels and professional property brochures.

The ideal candidate is a multi-talented creator who can balance aesthetic graphic design with persuasive copywriting to turn property listings into lifestyle dreams.

Requirements:

Visual Design & Branding

• Marketing Collateral: Design high-quality materials including property brochures, flyers, banners, and digital advertisements.

• Identity Management: Maintain and enforce the company’s visual identity across all media, ensuring every post and printout aligns with brand guidelines.

• Ad Layouts: Create visually compelling layouts for both online and offline advertising campaigns tailored to the real estate market.

Content Strategy & Copywriting

• Strategic Planning: Develop and execute a content strategy that directly supports the company’s marketing and sales goals.

• Versatile Writing: Produce engaging, informative, and persuasive content for blogs, websites, and email marketing.

• SEO Optimization: Write SEO-friendly web content and blog posts to improve organic search visibility and property discoverability.

Social Media & Multimedia Management

• Platform Growth: Manage and scale our presence on Instagram, Facebook, LinkedIn, and TikTok.

• Video Production: Create and edit high-quality videos, reels, and infographics. Proficiency in tools like CapCut or Adobe Premiere Pro is essential.

• Engagement Analytics: Monitor audience interaction and analyze performance metrics to optimize future content.

Campaigns & Digital Outreach

• Email Marketing: Develop compelling newsletters and property promotions featuring strong Calls-to-Action (CTAs) to drive inquiries.

• Website Maintenance: Regularly update property listings and descriptions to ensure accuracy and brand alignment.

• Trend Research: Stay ahead of real estate industry trends and competitor moves to generate fresh, innovative content ideas.

Qualifications and Skills:

Education & Experience

• Degree: HND or BSc in Marketing, Communications, Journalism, or a related field.

• Track Record: Proven experience in Content Creation, with a strong preference for candidates who have worked within the Real Estate sector.

Technical Competencies

• Design & Editing: Mastery of graphic design and video editing tools (e.g., Canva, Adobe Premiere Pro, CapCut).

• Digital Marketing: Functional knowledge of SEO, Google Analytics, and social media advertising mechanics.

• Storytelling: Strong writing and editing skills with a "hook-driven" approach to storytelling.

Core Soft Skills

• Creativity: A mindset geared toward innovation and high attention to detail.

• Efficiency: Ability to produce high-quality work in a fast-paced environment while meeting strict project deadlines.

• Collaboration: Experience working alongside designers and videographers to bring complex creative visions to life.

Salary

Application Closing Date: Not specified

Application Instructions:

Interested and qualified candidates should forward their CV to: hr@mshelhomeslagos.com using the position as subject of email.