ONLINE MARKETING EXECUTIVE (SOCIAL MEDIA MANAGER) AT ZIBA BEACH RESORT | SOCIAL MEDIA JOBS IN LAGOS

About Company:

Ziba is Nigeria’s first overwater beach resort, and our views and experiences will inspire you to plan your next vacation even before you leave. Ziba beach resort is the perfect destination for your family with activities to create lasting memories, break from the norm and explore new foods and experiences.

Job Description:

We are seeking a high-velocity and creatively elite Online Marketing Executive to anchor our digital presence and guest engagement. In the luxury hospitality and real estate sector, success is defined by "Narrative Sovereignty", the ability to harmonize high-fidelity visual content with the clinical precision required for social media analytics, influencer diplomacy, and ad campaign performance. This role is designed for a "Content Architect" who can blend "Field Grit" (conducting weekly site visits to construction projects) with the "Creative Agility" required to produce compelling photography and video content for a global audience.

Requirements:

1. Content Orchestration & Visual Sovereignty

• Field Capture: Visit project sites at least once weekly to capture high-fidelity photo and video assets of ongoing and completed construction, ensuring transparency and progress are communicated to stakeholders.

• Experiential Storytelling: Capture high-quality images and video of guest experiences, positioning the resort as the primary "Source of Choice" for luxury travel.

• Narrative Engineering: Create and manage on-brand content across blogs, social media, and newsletters that synchronously aligns with our brand positioning and growth goals.

2. Digital Governance & Growth Logic

• Presence Management: Optimize the resort’s digital footprint across the website and social media platforms, ensuring "Zero-Friction" navigation and engagement for potential guests.

• Advertising Stewardship: Oversee online advertising campaigns—from initial planning and implementation to performance analysis—to ensure maximum ROI on marketing spend.

• Market Reconnaissance: Conduct clinical research into industry trends and competitor activities, identifying new opportunities for brand expansion and digital innovation.

3. Relationship Diplomacy & Event Synergy

• Influencer Orchestration: Build and nurture high-trust relationships with media outlets and relevant influencers to generate positive brand coverage and earned media.

• Event Integration: Collaborate with the Marketing Manager to plan and execute special events, ensuring digital coverage is high-fidelity and reaches the target audience in real-time.

• Analytics Fidelity: Utilize advanced editing and analytics knowledge to monitor campaign performance, adjusting strategies based on a "Data-Driven" understanding of engagement.

Qualifications and Skills:

Professional Profile

• Experience: Proven track record in managing social media pages and executing digital marketing strategies.

• Technical Mastery: Strong photography and video content creation skills; proficiency in modern editing software and digital analytics tools.

• Field Readiness: Comfortable visiting construction and project sites weekly to document progress.

Core Competencies

• Creative Power: Exceptional ability to visualize and capture the "Resort Experience" for a diverse digital audience.

• Strategic Grit: A result-driven approach to planning and implementing comprehensive marketing plans.

• Communication Power: Elite written and verbal skills for blog writing, newsletters, and influencer engagement.

Salary

Application Closing Date: Not specified

Application Instructions:

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