DIGITAL MARKETER AT XFP PRODUCTIONS | DIGITAL MARKETER JOBS IN LAGOS

About Company:

XFP Productions is a mission-driven organization dedicated to empowering persons with disabilities (PWDs). What began as a passion for celebrating diversity has evolved into a respected hub that actively dismantles barriers. We create platforms where creativity, ability, and opportunity intersect — transforming narratives around disability and forging pathways toward professional inclusion. 

Job Description:

We are looking for a creative, data-driven, and highly motivated Digital Marketer to spearhead our online growth. You will be the architect of our digital presence, tasked with blending compelling storytelling with precision-targeted advertising to build brand awareness, generate high-quality leads, and drive measurable business growth. If you thrive on analyzing campaign performance and turning insights into actionable strategies, we want to hear from you.

Requirements:

• Strategic Campaign Management: Develop and execute multi-channel digital marketing campaigns that align with company goals and maintain consistent brand messaging.

• Social Media & Content Strategy: Lead our social media presence, from content planning and creative development to active community engagement. You will produce high-quality copy for blogs, emails, and web platforms.

• Performance Advertising: Plan, launch, and monitor paid acquisition campaigns across Google, Facebook, Instagram, and other digital platforms.

• SEO & Web Optimization: Implement on-page and off-page SEO strategies to increase organic search visibility and website traffic.

• Data-Driven Decision Making: Track, analyze, and report on campaign performance using analytics tools (e.g., GA4, Search Console), ensuring every marketing dollar contributes to business ROI.

• Lead Generation: Support customer acquisition efforts by managing email marketing databases and optimizing conversion funnels.

• Market Intelligence: Conduct ongoing competitor research and stay ahead of industry trends to ensure our brand remains a market leader.

Qualifications and Skills:

• Education: Bachelor’s Degree or HND in Marketing, Mass Communication, Business Administration, or a related field.

• Experience: Proven professional experience as a Digital Marketer or in a comparable role.

• Key Competencies:

  • Technical Proficiency: Hands-on knowledge of SEO principles, Google Ads, and social media management platforms.

  • Creative Skills: Excellent written/verbal communication and a strong creative eye. Basic graphic design skills are a significant plus.

  • Analytical Aptitude: Ability to translate complex marketing data into easy-to-understand performance reports and actionable strategy pivots.

  • Project Management: Excellent time management and organizational skills, with the ability to manage multiple projects simultaneously.

  • Collaborative Mindset: A proactive team player who can work independently but thrives in cross-departmental collaborations.

Salary

Application Closing Date: Not specified

Application Instructions:

Interested and qualified candidates should send their CV to: hrxfactorproductions@gmail.com using the Job Position as the subject of the mail.