CINEMA MARKETING LEAD AT FILMHOUSE CINEMAS LIMITED | MARKETING JOBS IN LAGOS

About Company:

Filmhouse Cinemas is a dynamic film exhibition company with a style that incorporates multifarious features, including state-of-the-art cinema technologies and luxurious dine-in cinema services; administered by a professional operations management.

Job Description:

• Execute strategy & communications to increase footfall at Filmhouse Cinemas, including Digital, Advertising, Communications and Creatives, ensuring brand consistency.
• Manage the annual budget for the cinema marketing department
• Create tailored media strategies for promotional events from planning to execution, delivering within budget and to deadline.
• Development   and   maintenance   of   relationships   with   media   partners, managing the PR strategy for the cinemas.
• Manage in-cinema marketing in all locations to design localised marketing strategies and creative assets.
• Assist in developing strategy & execution plans for the promotion of retail items at the cinemas
• Oversee  the  production  and  distibution  of  all  promotional materials  and marketing campaigns.
• Partner with local businesses, sponsors and other external parties as required to support marketing efforts.
• Ensure  brand  message  is  strong  and  consistent  across  all  channels  and marketing efforts (events, campaigns and promotional material)
• Analyse consumer behaviour and determine customer personas, insights to help improve brand position & consumer sentiments
• Identify opportunities to reach new market segments and expand market share
• Support  the  organisation,  planning  and  execution  of  events  (Premieres, Exhibitors showcase, Film Exhibitions)
• Track and measure the effectiveness of various marketing campaigns to report progress and revenue growth to management team.

Requirements:

Salary

Application Closing Date: Not specified

Application Instructions:

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